The Bubblegum team came to us with a clear mission: spark early traction for their platform and boost brand awareness ahead of mainnet – all inside one of the most crowded narratives in crypto right now, prediction markets. It was a genuinely exciting challenge, and we were thrilled to deliver real results together. Read on to see exactly what we did and the impact it created.
It started with an introduction
We kicked things off with a partnership announcement, introducing our 14K+ community to Bubblegum and explaining why it actually matters. This isn’t just another prediction market – it’s a genuinely innovative product that brings liquidity to new markets and brings liquidity to new markets.
On Bubblegum you turn any idea into a standalone memecoin and a YES/NO prediction market in one click – pump.fun-style bonding curves meets Polymarket, all on Solana. The more viral a market gets, the faster its coin graduates, at which point it earns a price bump and its own SOL pool. Creators take a cut of every trade for the life of the market, and winners split a SOL prize pot at settlement.
Giving Bubblegum a home
Alongside the announcement, we integrated Bubblegum directly into our app. And this wasn’t a one-and-done listing – it’s ongoing, living support where we continuously add fresh info, event guides, and every project update as it happens. Now Bubblegum has a home.
Time to activate
With the Syndicate community now up to speed on what Bubblegum is, it was time to activate. We built a social → product quest funnel designed to generate high-quality UGC and distribute it through micro-KOLs. Beyond UGC, users dove into the live prediction markets on the platform itself – real engagement, not just clicks.
And we didn’t stop at Zealy. We launched two additional events on Dopamyn and WURK – platforms that let you apply precise filters to target exactly the audience you want to attract.
Building trust with an AMA
Motivated traffic is great – but what about loyalty and trust? That’s where the AMA comes in. Illia, Syndicate’s Head of Community, and Louie, Co-Founder of Bubblegum, jumped on a live X Space to unpack the real problems Bubblegum solves, the bottlenecks and gaps in the prediction markets space, and where it’s all heading next. This is exactly where trust gets built between a community and a project.
To lock in that momentum, we published a written recap right after the AMA so as many people as possible could catch up and get to know Bubblegum better.
And it didn’t stop there – we sent that recap as an email to our 5K+ userbase, landing a 60% open rate and pulling in even more attention.
One more thing: the promo video
If you thought that was everything – think again. The final touch in our collaboration was a slick, dynamic promo video that hasn’t been released yet (so consider this your exclusive early look). It’s built to power the mainnet announcement, but you can watch it right now.
Big shoutout to the Bubblegum team for letting us share it here.
The results
Now for the part you’ve been waiting for – what did all of this actually deliver? Check out the numbers below.
But here’s the thing – the numbers aren’t even the most important part. Our community ran a real stress-test on the platform, surfacing a host of UI/UX bugs and delivering genuinely valuable feedback for improvement.
Want results like these?
If you’ve got an active event, need early traction, want a wave of high-quality UGC, or are looking to amplify brand awareness – we at Syndicate have something good for you. Reach out to our team to find out how to take your project to the next level.
Message our BD today: t.me/whoisdegen (no commitments, promise)
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